DER – Driving the electric revolution
A brand identity for a national innovation programme.
The Driving the Electric Revolution Industrialisation Centres project is part of the Driving Electric Revolution Challenge Programme which is funded by £80m from the Government’s Industrial Strategy Challenge Fund (ISCF) through UK Research and Innovation.
It’s a UK-wide project to accelerate delivery of Power Electronics, Machines and Drives (PEMD) solutions for global market and help propel UK manufacturing to the forefront of global efforts to tackle climate change.
Across the UK, the DER-IC partner network has world class capability in PEMD including design, manufacturing and testing facilities. The DER-IC’s role is to encourage cross sector collaboration and encourage industries to invest and collaborate with their network of excellence in academia and Research Technology Organisations.
Jaguar Land Rover and Rolls-Royce are amongst 36 UK businesses who are part of the network.
We were thrilled to be appointed to work with the DER-IC team across the UK to develop the brand identity and visual language.