Royal Grammar School Newcastle
A new vision, communications & campaign for a leading independent school.
As a leading independent school and a charitable organisation recognised regionally and nationally, the Royal Grammar School is renowned for its heritage, results and successful alumni. We were appointed by the RGS to help re-define their values, establish a narrative to communicate their future vision and create a visual language, tone of voice and awareness campaign to bring everything to life.
To create a vision that people really believe in and would be embraced within the school and beyond, we needed to understand how the school was seen and perceived.